Victoria’s Secret partners with Google Cloud for generative AI

Victoria’s Secret has entered into a strategic, multi-year partnership with Google Cloud, for advanced AI and generative AI technologies.

As Victoria’s Secret’s website garners over 500 million annual visits, the company is focusing on leveraging new technologies to scale up personalized customer interactions. A key feature of this partnership is the development of an AI-powered conversational assistant using Google Cloud’s Vertex AI platform, says Victoria’s Secret.

The move comes after Victoria’s Secret’s acquisition of Adore Me, a direct-to-consumer lingerie company, in December 2022. Adore Me has already been utilizing Google Cloud’s Vertex AI and Duet AI for generative AI efforts. The new partnership is expected to build on the existing technology base of Adore Me, creating synergies across the brands and facilitating the integration of large language models.

In addition to improving customer-facing services, Victoria’s Secret plans to integrate AI technologies into its internal operations. This includes marketing, customer sentiment analysis, and supply chain optimization, according to the company.

[Image courtesy: Victoria’s Secret]

Just in

Reddit hasn’t turned a profit in nearly 20 years, but it just filed to go public anyway — CNN

Reddit — which is not yet profitable — says it seeks to grow its business through advertising, more e-commerce offerings and by licensing its data to other companies to train their artificial intelligence models, writes Clare Duffy and John Towfighi.

Leidos awarded $143M Defense Intelligence Agency technology platform contract

Leidos has obtained a task order contract from the Defense Intelligence Agency's (DIA) Science & Technology Directorate. This contract tasks Leidos with the creation and implementation of a comprehensive system for managing open-source intelligence

Staff say Dell’s return to office mandate is a stealth layoff, especially for women — The Register

The implications of choosing to work remotely, we're told, are: "1) no funding for team onsite meetings, even if a large portion of the team is flying in for the meeting from other Dell locations; 2) no career advancement; 3) no career movements; and 4) remote status will be considered when planning or organization changes – AKA workforce reductions," writes Thomas Claburn. 

Orkes raises $20M

Cupertino, CA-based Orkes, a company focused on the scaling of distributed systems, has raised $20 million.

Motorola Solutions appoints Nicole Anasenes to board

Motorola Solutions announced the appointment of Nicole Anasenes to its board of directors. Ms. Anasenes has over two decades of experience in leadership roles across software and services, market development, acquisitions, and business transformation.