tech:

taffy

Salesforce Acquires ExactTarget For $2.5B

ExactTargetSalesforce has entered into a definitive agreement to acquire ExactTarget in a transaction valued at approximately $2.5 billion.

Under the terms of the agreement, Salesforce will commence a tender offer for all outstanding shares of ExactTarget for $33.75 per share, in cash. The transaction has been unanimously approved by the boards of directors of both companies.

Bank of America Merrill Lynch is serving as the financial advisor to Salesforce. JP Morgan is serving as the financial advisor to ExactTarget.

[Image courtesy: ExactTarget]

Also see:

TransUnion to acquire Neustar for $3.1B

TransUnion has signed a definitive agreement to acquire Neustar from a private investment group led by Golden Gate Capital and with minority participation by GIC.

Huvr raises $5M

Huvr, a cloud-based industrial asset management solution company, has raised $5 million.

American Express acquires fintech company Kabbage

American Express has entered into an agreement to acquire Kabbage, a financial technology company that provides cash flow management solutions to small businesses.

AP to equip visual journalists globally with Sony imaging products

Sony and The Associated Press (AP) have inked a collaboration that will make Sony the exclusive imaging products and support provider for AP news photographers and video journalists globally.

Equifax acquires Ansonia

Equifax has acquired Ansonia, a provider of business credit, collections, and account receivable data used by financial institutions, creditors, and businesses focused on the transportation and logistics industries.