Rackspace has acquired RelationEdge, a full-service Salesforce platinum consulting partner and digital agency. Terms of the transaction were not disclosed.

“We have acquired RelationEdge in response to the growing demand we’re hearing from customers,” said Gerard Brossard, EVP and general manager of Rackspace Application Services. “Enterprise and midmarket companies are increasingly deploying SaaS applications to enhance business processes across many departments, from sales and marketing to customer service, operations, HR, and finance.”

Based in San Diego, CA, where it was founded in 2013, RelationEdge has offices in a dozen cities across the U.S. It has 125 employees. Rackspace intends to operate the business under its current leadership and the RelationEdge brand, said the company in a statement.

Both companies are privately held, with Rackspace owned by affiliates of certain funds of Apollo Global Management and certain co-investors. RelationEdge was owned by its founders, its regional market leaders, and Tide Rock Ventures.

[Image courtesy: RelationEdge]