Nordstrom acquires two retail technology companies

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Nordstrom has closed deals to acquire two retail technology companies: BevyUp, the innovators behind a digital selling tool, and MessageYes, a platform rooted in conversational commerce.

BevyUp’s digital selling platform will be incorporated into a new, integrated mobile Nordstrom employee app that will be rolled out in the coming year.

MessageYes is expected to help the retail giant with data science and machine learning.

[Image courtesy: Nordstrom]