Bing

Bing is teaming up with Fox News Channel (FNC) to present the Bing Pulse, an online voting tool that lets viewers share opinions and reactions to news commentary in real time online.

Josh Gottheimer (General manager , Strategic and Special Projects, Microsoft): It’s the perfect marriage of the Internet, Bing’s big data technology and television news programming.

The Bing Pulse allows people to join the conversation by “voting” every five seconds on their reactions to the content they are watching during the panel’s discussions.

The live count of the number of “pulses,” or votes, is shown as a line graph of how users react to language and issues throughout the discussion.

The Bing Pulse also provides an intensity score, which highlights the moments on the panel segment when the greatest number of viewers voted at the same time.