[Techtaffy Newsdesk]

Real estate information marketplace Zillow will open a new office in Irvine, Calif. and expand its sales team there, says the company. The new office, located at 2600 Michelson Dr., will open later this summer.

Zillow has plans to staff up to 100 employees in Irvine in 2012, primarily by growing its sales force. The Southern California sales team will focus on selling Premier Agent subscriptions to local real estate professionals throughout the country across Zillow as well as Yahoo Real Estate, for which Zillow exclusively manages advertising sales.

In addition to its Seattle headquarters and Irvine offices, Zillow has sales offices in New York City, Chicago, and San Francisco. Last year, Zillow moved its headquarters to the Russell Investments Center in downtown Seattle, leasing 66,000 square feet of office space.