Yahoo has revealed the company’s new Yahoo logo. It will begin appearing across Yahoo properties globally tonight.

Kathy Savitt (Chief Marketing Officer, Yahoo): We wanted a logo that stayed true to our roots (whimsical, purple, with an exclamation point) yet embraced the evolution of our products.

Yahoo had been sporting a different logo on the Yahoo home page and throughout the network for the last month, leading up to the unveiling of the new logo on Wednesday.

What do you think? Do you like the new logo, or prefer the old one?

[Image courtesy: Yahoo]

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