[Techtaffy Newsdesk]

Yahoo has unveiled the next evolution of IntoNow that lets users capture, communicate and discover television content from their mobile or tablet devices. IntoNow 3.0 uses patented SoundPrint technology to automatically identify live or previously aired television content spanning more than 2.7 million airings. Over 160 U.S. TV channels are currently being indexed live.

The IntoNow 3.0 App is available for free from the App Store on iPhone, iPad and iPod touch.

Adam Cahan (Founder,  IntoNow and vice president,  Product, Yahoo): We’re the first to offer some major technological innovations – like the ability to capture and share moments that happened seconds ago on TV or automatically identify songs playing in the background.

IntoNow 3.0 has been rebuilt and re-designed around three new features:

  • Music Sync automatically identifies “what’s that song?” playing during a show – whether a live performance, featured song or even background music. Songs surfaced by Music Sync can be one-click purchased through iTunes or people can view the music video on YouTube.
  • CapIt: Gives users the ability to capture and caption “Did you see that?” TV moments (like a breaking news story or  a funny scene). Users can tap a button and the app will instantly synchronize and deliver still images of the program that is shown on TV. People can then select the image they want, add a caption, and share with friends on Facebook, Twitter or IntoNow.
  • Group Chat: Lets users create private conversations with friends within the IntoNow app, form groups for a particular TV event; or set-up a recurring conversation to talk about favorite shows as the season progresses.