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Pepsi Takes Emojis Offline

Pepsi  is taking emojis… offline. The cola giant is unleashing more than 600 proprietary ‘PepsiMoji’ designs, created by the PepsiCo Design & Innovation Center; from over one billion bottles and cans to sunglasses and stadiums. Following release in markets including Australia, Canada, India, Mexico, Russia and Thailand, the PepsiMoji campaign will roll out around the world across the full Pepsi portfolio.

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