McAfee has appointed Steve Redman as executive vice president of global sales, and Penny Baldwin has joined the company as executive vice president and chief marketing officer (CMO).
Mr. Redman, who previously served as regional president for the Asia Pacific Region for McAfee, will relocate to McAfee’s Santa Clara headquarters from Sydney to lead the global sales team. Mr. Baldwin, who joins the company from Yahoo, is now responsible for leading McAfee’s marketing efforts around the world as well as serving as an active member of the executive leadership team. Both Mr. Redman and Mr. Baldwin report directly to McAfee co-president Michael DeCesare.
In his previous role, Mr. Redman was responsible for all business operations for McAfee in the Asia Pacific region, including North Asia, Southeast Asia, India, Australia, and New Zealand. Since joining McAfee in 2008, Mr. Redman has guided the APAC region to four consecutive years of double-digit growth, with multiple record growth quarters. Prior to joining McAfee in January 2008, Mr. Redman spent eight years at EMC, most recently as vice president of Asia Pacific. In this position, Mr. Redman had responsibility for the field operations of EMC Software Group across Asia Pacific and Japan. Prior to EMC, Mr. Redman was general manager of Rockwell Electronic Commerce and held positions at Lucent Technologies and Fuji Xerox.
Mr. Redman replaces Joe Sexton, who chose to depart to take a leadership role in a non-competing technology company.
Prior to McAfee, Penny Baldwin was acting CMO and senior vice president, Global Brand Strategy and Marketing at Yahoo. She previously served as president and chief executive officer of Young & Rubicam Advertising and Wunderman Direct Marketing. Ms. Baldwin has had success in branding and marketing a wide range of global companies such as NetApp, Hitachi Data Systems, and Citrix, to Chevron, AT&T and Cadbury Schweppes, to name only a few.