IEurope Invests In KupiMe Group

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[Techtaffy Newsdesk]

IEurope Capital has made a significant investment in KupiMe Group, an operator of e-commerce group buying sites in southeastern Europe (Croatia, Serbia and Slovenia) emulating the Groupon business model. KupiMe enables merchants to increase sales by offering discounted goods and services and also allows users to leverage their social networks to obtain discounts.

iEurope Capital is a US-based private equity firm with offices in Budapest and New York. Funds under its management include iEurope Fund II, which invests in companies with high growth potential in Central and Eastern Europe specializing in e-commerce, InfoTech, industrial technology, media, healthcare technology systems, and clean technology. The 2008 sale of Vatera by iEurope to Naspers for 14 times its investment remains one of the largest e-commerce industry transactions in Central and Eastern Europe.