GENWI  has raised $4 million in Series A funding in a round led by Nexus Venture Partners. GENWI’s existing investors, Inventus Capital Partners and Quest Venture Partners, also participated in the round. Jishnu Bhattacharjee of Nexus Venture Partners will also be joining GenWi’s board of directors.

The latest round of funding brings GENWI’s lifetime funding to $5.1 million, including the original $1.1 million seed round raised in 2010.

PJ Gurumohan (CEO and Founder, GENWI): Our new funding round will be used to build out the infrastructure and an extensive app network to offer more advanced monetization, and distribution features for publishers. A primary focus of the funding efforts will also be a full global expansion of the service, as well as development of multilingual functionality.