Expedia Signs Up For Kenshoo

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[Techtaffy Newsdesk]

Expedia has licensed Kenshoo Enterprise to manage its global search engine marketing (SEM).

“Expedia is very experienced when it comes to online advertising, so it’s extremely gratifying for Kenshoo to be chosen as its technology partner,” said Yoav Izhar-Prato, CEO at Kenshoo.