Customer data platform mParticle raises $17.5 million

Multi-screen customer data platform mParticle has closed a Series B funding round of $17.5 million, led by Bain Capital Ventures along with existing investor Social Capital. Scott Friend, who led the investment for Bain, will join the mParticle board.

In another hiring development, Max Clark has joined the company as the Chief Revenue Officer to lead the global sales force. Prior to joining mParticle, Mr. Clark was vice president, Sales, for the Oracle Social Cloud.

MParticle manages over one billion mobile users each month, capturing over $5 billion in ecommerce transactions, and processing over 250 billion API calls, according to the company.

The $17.5M funding brings mParticle’s total capital raised to $37 million to date, since its inception in 2013.

Also see:

TransUnion to acquire Neustar for $3.1B

TransUnion has signed a definitive agreement to acquire Neustar from a private investment group led by Golden Gate Capital and with minority participation by GIC.

Huvr raises $5M

Huvr, a cloud-based industrial asset management solution company, has raised $5 million.

American Express acquires fintech company Kabbage

American Express has entered into an agreement to acquire Kabbage, a financial technology company that provides cash flow management solutions to small businesses.

AP to equip visual journalists globally with Sony imaging products

Sony and The Associated Press (AP) have inked a collaboration that will make Sony the exclusive imaging products and support provider for AP news photographers and video journalists globally.

Equifax acquires Ansonia

Equifax has acquired Ansonia, a provider of business credit, collections, and account receivable data used by financial institutions, creditors, and businesses focused on the transportation and logistics industries.