[Techtaffy Newsdesk]

The Consumer Electronics Association, owner and producer of the International CES, says it reused and recycled 75 per cent of show materials at the 2012 International CES in Las Vegas.

This year, CEA collected, recycled and repurposed:

• More than 35,700 square feet, equivalent to 20,000 pounds, of magnetic banners;
• 28,600 square feet of vinyl banners;
• 16,000 square feet of other show signs and materials; and
• For the first time, almost 50,000 pounds of show publications.

By repurposing used vinyl banners from the 2011 International CES, CEA commissioned the creation of 190,000 badge holders for the 2012 show. Following the 2012 CES, CEA collected 11,000 of those recycled badge holders and will repurpose them for a third life at the 2013 International CES next January.

This year CES also donated $50,000 to Green Chips, a local Las Vegas charity supporting sustainable initiatives including solar panel installations, and $25,000 to Repurpose America, which will take signs and other materials from the 2012 CES to repurpose as new sun shade structures at two local community centers in Las Vegas.