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Exchange Lab Raises $8M

By TechTaffy Desk

Programmatic digital media marketplace Exchange Lab has raised $8 million in funding from UK growth capital provider, Business Growth Fund (BGF). BGF is an independent investment company backed by Barclays, HSBC, Lloyds, RBS, and Standard Chartered.

The Exchange Lab delivers campaigns across digital display, video, social media, and mobile channels, evaluating a billion audience interactions daily, according to the company.  Current clients include Omnicom, Aegis and WPP as well as Weight Watchers, Sky and Ford in Europe and McDonald’s, Mazda and Dell in North America. 

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