IAB
Internet Ad Revenues Hit $31 Billion In 2011
The IAB Internet Advertising Revenue Report for the full-year 2011 reveals that revenues soared to a landmark high of $31 billion. The milestone represents...
IAB Opens Public Comment Period For VPAID v2.0
The Interactive Advertising Bureau (IAB) has released an update to “Video Player Ad-Serving Interface Definition” (VPAID) for public comment. An advanced communication protocol between...