TechTaffy

tech:

taffy

Netflix Hires Warner Bros Veteran To Head Marketing

By TechTaffy Desk

[Techtaffy Newsdesk]

Netflix has hired Kelly Bennett, a Warner Bros vice president, as the company’s chief marketing officer. Mr. Bennett will report to Netflix CEO Reed Hastings.

Mr. Bennett is a nine-year veteran of Warner Bros, most recently Vice President Interactive, World Wide Marketing with the pictures group where he led the international online campaigns for Warner Bros movies, including the most recent Harry Potter and Sherlock Holmes films and the just-released The Dark Knight Rises.

Prior to assuming his current position, Mr. Bennett ran digital marketing for Warner Bros Pictures in Europe, the Middle East and Africa and worked in promotion and business development for the company. Additionally, he has held executive positions at Dow Jones International, Ignition Media, and served as partner at the online marketing agency Cimex Media, all based in London, UK.

Mr. Bennett is a graduate of Simon Fraser University.

[Image Courtesy: Mr. Kelly Bennett]

Just in

Industry

Intel appoints Kevin O’Buckley as senior VP and GM of Foundry Services

Intel announced the appointment of Kevin O'Buckley as senior vice president and general manager of Foundry Services, the customer service and ecosystem operations division of Intel Foundry.
Industry

Squarespace to be acquired by Permira for $6.9B

Squarespace will be acquired by global private equity firm Permira in an all-cash transaction valued at approximately $6.9 billion.
AI

OpenAI introduces GPT-4o: A free multimodal AI model for real-time audio, vision, and text

OpenAI has announced the release of GPT-4o, a new flagship AI model that can process and generate a combination of text, audio, and images in real-time.
Industry

Microsoft plans to invest $4B in France

Microsoft announced its largest investment in France, a $4.3 billion (€4 billion) package designed to accelerate the adoption of artificial intelligence (AI) and cloud technologies in the country.
Industry

Microsoft to build $3.3B data center in Wisconsin

Microsoft announced a $3.3 billion investment package in Southeast Wisconsin. The investment, to be rolled out by the end of 2026, includes the development of a datacenter campus in Mount Pleasant.