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Moment Systems Series B Financing $20 Million Led By KPCB

By TechTaffy Desk

Moment Systems, one of China’s largest third-party digital marketing measurement company has just finished Series B financing $20 million, led by Kleiner Perkins Caufield & Byers (KPCB), alongside China Broadband Capital (CBC), Redpoint Ventures and WPP Digital. Zhou Wei, partner of KPCB, takes a seat in the board. Moment Systems secured the first round venture investment in 2010

Moment Systems, founded in 2006,  is the first company in China’s mainland specializing in measurement and optimization of digital advertising through reach/frequency, iGRP (internet gross rating points) and demographies of target consumers with core concept of ROI.

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