Gannett has acquired SweetIQ Analytics, a provider of location and reputation management Software-as-a-Service solutions that enable businesses to manage their location data and measure consumer engagement. Terms of the transaction were not disclosed.
The acquisition follows Gannett’s announcement earlier this year, that it has launched a phased rollout of ReachLocal to its 109 local markets.
SweetIQ is headquartered in Montreal, Quebec and has a sales office in Irvine, California.
[Image courtesy: SweetIQ Analytics]